Wizard
Wizard helps you choose the right idea, understand which tasks need your human judgment, and see which next moves agents can carry.
Are you building the right idea?
Does this fit your company's principles?
Can your team manage many ideas without overwhelm?
Live on the web today. The iPhone app is coming soon.
Try it right here. Swipe or tap
Turn founder calls into ranked, comparable product moves.
0 saved · endless ideas to explore
Where ideas come from
Start with the rough ideas, notes, and saved links you already have. Wizard shapes them into comparable directions, learns which markets and product shapes you keep returning to, and helps you choose the idea with the strongest fit for your taste and timing.
01 · Bring your idea
Type or paste the rough version. Wizard turns it into a structured idea with the why, audience, outcome, and first next move.
Early founders lose the signal when interview notes scatter across tools.
Solo founders and tiny teams without a dedicated researcher.
Capture the call, extract the moves, and rank them by your taste.
A project that turns founder calls into ranked, comparable product moves.
While you're still deciding which idea deserves the next sprint.
Across calls, notes, and the ideas you have already saved.
02 · Browse startup ideas
Review idea cards side by side, keep the ones that feel promising, and return to the others when the timing is better.
Try it right here. Swipe or tap
Turn founder calls into ranked, comparable product moves.
0 saved · endless ideas to explore
03 · Teach Wizard your taste
A few side-by-side picks, the domains you choose, and a link to something you built teach Wizard the markets, product shapes, and decision style that fit you. You can also tell Wizard what to stop showing.
04 · Personalized idea suggestions
Wizard suggests startup directions based on your taste, the ideas you keep, and the signals that matter to your work.
05 · Human focus and agent work
Wizard helps separate judgment-heavy work from repeatable next moves, so your attention goes to the calls only you can make.
With an idea
See whether an idea can work before you start. Wizard reads the market, lists competitors and how they win, estimates how many people could buy, and shows monthly revenue against your goal. You set the price and timeline, and Wizard shows what has to change to reach the goal.
Wizard walks through why, what, who, when, where, and how for each idea, and shows other versions before you keep one.
For each goal, Wizard lists the features it needs, estimates cost and time, and suggests other ways to reach it. You choose to build now, build a smaller version, wait, or skip it.
After work ships, Wizard asks whether it worked and shows how many results each project has recorded.
Paste a link, notes, or a file from a product you already built, and Wizard writes the project summary.
Each project card can be shared as a link, embedded on a site, or downloaded as an image.
Coming soon
Pricing
Ask The W is $25 per person plus $15 per active project, with included work. Every person with access is billable, including Viewers. Organization access is Owner, Billing, Member, Viewer, or Workspace only. A project role is Owner, Admin, Data owner, Member, or Viewer.
Questions
Wizard is the idea layer of Ask The W. It helps founders and teams capture startup ideas, learn their taste, compare directions, and see which next moves need human judgment and which agents can carry.
Start with what you already have. Wizard turns rough notes and saved links into structured ideas, then suggests new directions based on the markets and product shapes you keep returning to.
Wizard suggests ideas, but it is built around your taste rather than generic prompts. Wizard learns from picks, the domains you choose, and what you have already built.
Wizard learns from your picks, the domains you choose, what you have already built, and what you do in the other W agents.
Wizard points out repeatable next moves that agents can carry, while keeping strategic decisions, taste calls, and tradeoffs with you. Your own moves stay free, and agents run on credits.
Wizard is included in Ask The W. Ask The W is $25 per person plus $15 per active project, with $10 of included work per active project each month. Every person with access is billable, including Viewers. Organization access is Owner, Billing, Member, Viewer, or Workspace only. A project role is Owner, Admin, Data owner, Member, or Viewer.
Yes. Wizard reads the market, lists competitors, and runs the numbers on price, buyers, and time to first sale, so you can see what has to be true to reach your goal.
Yes. Paste a link, notes, or a file, and Wizard sets up the project from it.
06 · Demo video
Book a demo to see Wizard and the rest of Ask The W, or get started.
The iPhone app is coming soon.