Wizard by Ask The W
Wizard helps you choose the right idea, understand which tasks need your human judgment, and see which next moves agents can carry.
Are you building the right idea?
Does this fit your company's principles?
Can your team manage many ideas without overwhelm?
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Try it right here. Swipe or tap
Turn founder calls into ranked, comparable product moves.
0 saved · endless ideas to explore
Where ideas come from
Start with the rough ideas, notes, and saved links you already have. Wizard shapes them into comparable directions, learns which markets and product shapes you keep returning to, and helps you choose the idea with the strongest fit for your taste and timing.
01 · Bring your idea
Speak, type, or paste the rough version. Wizard turns it into a structured idea with the why, audience, outcome, and first next move.
Early founders lose the signal when interview notes scatter across tools.
Solo founders and tiny teams without a dedicated researcher.
Capture the call, extract the moves, and rank them by your taste.
A project that turns founder calls into ranked, comparable product moves.
While you're still deciding which idea deserves the next sprint.
Across calls, notes, and the ideas you have already saved.
02 · Browse startup ideas
Review idea cards side by side, keep the ones that feel promising, and return to the others when the timing is better.
Try it right here. Swipe or tap
Turn founder calls into ranked, comparable product moves.
0 saved · endless ideas to explore
03 · Teach Wizard your taste
Every save, skip, and pick helps Wizard learn the markets, product shapes, and execution styles that feel most like you.
04 · Personalized idea suggestions
Wizard suggests startup directions based on your taste, the ideas you keep, and the signals that matter to your work.
05 · Human focus and agent work
Wizard helps separate judgment-heavy work from repeatable next moves, so your attention goes to the calls only you can make.
Coming soon
Pricing
Ask The W is $25 per person plus $15 per active project, with included work. Every person with access is billable.
Questions
Wizard is the idea layer of Ask The W. It helps founders and teams capture startup ideas, learn their taste, compare directions, and see which next moves need human judgment and which agents can carry.
Start with what you already have. Wizard turns rough notes, voice memos, and saved links into structured ideas, then suggests new directions based on the markets and product shapes you keep returning to.
Wizard suggests ideas, but it is built around your taste rather than generic prompts. The more you save, skip, and pick, the more its suggestions fit the way you build.
Wizard learns from the ideas you save, skip, and choose. That taste profile helps it recommend ideas that fit the markets, product shapes, and execution styles that feel most like you.
Wizard points out repeatable next moves that agents can carry, while keeping strategic decisions, taste calls, and tradeoffs with you. Your own moves stay free, and agents run on credits.
Wizard is included in Ask The W. Ask The W is $25 per person plus $15 per active project, with $10 of included work per active project each month. Every person with access is billable.
06 · Demo video
Book a demo to see Wizard and the rest of Ask The W, or join the waitlist for access.
iPhone app coming soon · Get notified